The Barack Obama presidential campaign introduced a new site last week, FightTheSmears.com, that it hopes will debunk persistent myths about the senator: that he's a Muslim, that he won't say the Pledge of Allegiance, etc. As we have argued before, restating the myths often reinforces them, no matter how persuasively they've been refuted.
Rather than restate untruths about Obama, the campaign would do better to start some rumors of its own. Here's a template e-mail the Obama campaign might consider disseminating.
Subject: WHO IS BARACK OBAMA?
There are many things people do not know about BARACK OBAMA. It is every American's duty to read this message and pass it along to all of their friends and loved ones.
Barack Obama wears a FLAG PIN at all times. Even in the shower.
Barack Obama says the PLEDGE OF ALLEGIANCE every time he sees an American flag. He also ends every sentence by saying, "WITH LIBERTY AND JUSTICE FOR ALL."
A tape exists of Michelle Obama saying the PLEDGE OF ALLEGIANCE at a conference on PATRIOTISM.
Every weekend, Barack and Michelle take their daughters HUNTING.
Barack Obama is a PATRIOTIC AMERICAN. He has one HAND over his HEART at all times. He occasionally switches when one arm gets tired, which is almost never because he is STRONG.
Barack Obama has the DECLARATION OF INDEPENDENCE tattooed on his stomach. It's upside-down, so he can read it while doing sit-ups.
There's only one artist on Barack Obama's iPod: FRANCIS SCOTT KEY.
Barack Obama is a DEVOUT CHRISTIAN. His favorite book is the BIBLE, which he has memorized. His name means HE WHO LOVES JESUS in the ancient language of Aramaic. He is PROUD that Jesus was an American.
Barack Obama goes to church every morning. He goes to church every afternoon. He goes to church every evening. He is IN CHURCH RIGHT NOW.
Barack Obama's new airplane includes a conference room, a kitchen, and a MEGACHURCH.
Barack Obama's skin is the color of AMERICAN SOIL.
Barack Obama buys AMERICAN STUFF. He owns a FORD, a BASEBALL TEAM, and a COMPUTER HE BUILT HIMSELF FROM AMERICAN PARTS. He travels mostly by FORKLIFT.
Barack Obama says that Americans cling to GUNS and RELIGION because they are AWESOME.